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Sewing straps began with a love for rafting. I founded the rafting program as a sophomore at UC Davis California in 1974. In 1975 Donna and I started Sierra Whitewater Expeditions Rafting Company, taking guests on river trips all over California, Oregon, and Washington. In 1976 we started Strapworks as our rafting supply company, specializing in straps. We were the first company to truly offer any length and any color for any strap our customers needed. Unfortunately in 1991 our offices were broken into, checkbooks stolen, and bank accounts emptied. The person was caught, but the money was gone, and bankruptcy soon became a reality. We did our best to take care of our family, driving around at night putting flyers in mailboxes, offering to mow a lawn or fix a roof.