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Our founders, Kelly and Brian, built Itzy Ritzy while raising three babes. Your wins, your tough days and your best days have been ours too. OUR (SHORT AND SWEET) STORY Kelly and Brian locked eyes working in Manhattan. Kelly—the Midwestern Vanderbilt alum—married her Princeton Tiger. As their family grew from two, to three, to five, so did their passion for creating safe, stylish parenting gear— and the rest is Itzy Ritzy