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BITTY BRAH is a reflection of the style and values of its founder, Larinna Cothren, a mother and entrepreneur with a background in product development. In the summer of 2017, in the middle of her father-in-law losing his battle with cancer, Larinna also lost her job. She decided in that moment that life was too short not to do what she loved. She wears a lot of hats (literally and figuratively), but BITTY BRAH hats serve a bigger purpose. BITTY BRAH donates the #1 most requested item to children in the U.S., not covered through federal government assistance: diapers. When you buy a BITTY BRAH hat, you donate 10 diapers to a U.S. family in need. Lets bridge this diaper gap together